This Is How We Do It?

“This Is How We Do It” is a song that needs no introduction. Released in 1995 by Montell Jordan, it quickly became a hit and remains a beloved party anthem to this day. But “This Is How We Do It” is more than just a catchy tune; it has cultural significance and a lasting impact on music history. In this article, we will explore the origins of the song, its cultural significance, its impact on 90s R&B, Montell Jordan’s career before and after the song, the lyrics and message of the song, the music video, covers and remixes of the song, its presence in pop culture and media, its legacy in music history, and why it continues to be a party anthem today.

Key Takeaways

• “This Is How We Do It” was released in 1995 by Montell Jordan and was inspired by his experiences growing up in South Central Los Angeles.
• The song became a cultural phenomenon, representing a shift in 90s R&B towards a more upbeat and party-oriented sound.
• “This Is How We Do It” helped launch Montell Jordan’s career, leading to multiple hit singles and albums.
• The lyrics of the song celebrate the joy of partying and living in the moment, with a message of inclusivity and unity.
• The music video for “This Is How We Do It” features a house party with a diverse group of people, reflecting the song’s message of unity.

The Origins of “This Is How We Do It”

Montell Jordan, born in 1968 in Los Angeles, California, had a passion for music from a young age. He grew up listening to R&B and hip-hop and was inspired by artists like Michael Jackson and Prince. After graduating from Pepperdine University with a degree in communications, Jordan pursued a career in music. He signed with Def Jam Recordings in 1994 and began working on his debut album.

“This Is How We Do It” was inspired by Jordan’s experiences growing up in South Central Los Angeles. He wanted to create a song that captured the essence of a typical Saturday night party in his neighborhood. The song’s production was handled by Oji Pierce and produced by Montell Jordan himself. It was released as the lead single from his debut album of the same name in February 1995.

The Cultural Significance of the Song

“This Is How We Do It” perfectly encapsulates the party culture of the 90s. With its infectious beat and catchy chorus, it became an anthem for parties and celebrations across the country. The song’s lyrics paint a vivid picture of a night out with friends, from getting dressed up to hitting the dance floor. It became a soundtrack for people looking to let loose and have a good time.

The song also had a significant impact on black culture and representation in mainstream media. At a time when black artists were still fighting for recognition and equal representation, “This Is How We Do It” broke barriers and became a crossover hit. It reached number one on the Billboard Hot 100 chart, making Montell Jordan the first R&B artist to achieve that feat in over two decades. The success of the song opened doors for other black artists and helped pave the way for greater diversity in the music industry.

The Impact of “This Is How We Do It” on 90s R&B

“This Is How We Do It” had a profound influence on the sound and style of R&B music in the 90s. The song blended elements of R&B, hip-hop, and pop, creating a unique sound that appealed to a wide audience. Its success paved the way for other R&B artists to experiment with different genres and push boundaries.

The song’s success was undeniable. It spent seven weeks at number one on the Billboard Hot 100 chart and became one of the biggest hits of 1995. Its popularity extended beyond the United States, reaching the top ten in several countries around the world. “This Is How We Do It” solidified Montell Jordan’s place in music history and established him as a prominent figure in 90s R&B.

Montell Jordan’s Career Before and After the Song

Before “This Is How We Do It,” Montell Jordan struggled to break into the music industry. He released his debut album, “Montell Jordan,” in 1995, but it failed to make an impact. However, everything changed with the release of “This Is How We Do It.” The song catapulted Jordan to stardom and changed the trajectory of his career.

After the success of “This Is How We Do It,” Montell Jordan went on to release several more albums, including “More…” in 1996 and “Let’s Ride” in 1998. While he never quite reached the same level of success as his debut single, he continued to release music and tour throughout the 2000s. In recent years, Jordan has shifted his focus to gospel music and ministry, releasing Christian albums and becoming a pastor.

The Song’s Lyrics and Message

The lyrics of “This Is How We Do It” are simple yet relatable. They describe a typical Saturday night party, from getting ready to hitting the dance floor. The song celebrates the joy of letting loose and having a good time with friends. It’s a feel-good anthem that encourages listeners to forget their worries and just enjoy the moment.

The message of the song still resonates with listeners today. In a world filled with stress and uncertainty, “This Is How We Do It” reminds us of the importance of letting go and having fun. It’s a reminder to embrace the present and make the most of every moment.

The Music Video for “This Is How We Do It”

The music video for “This Is How We Do It” perfectly captures the party culture of the 90s. Directed by Hype Williams, it features Montell Jordan and his friends throwing an epic house party. The video showcases vibrant colors, flashy outfits, and energetic dance moves, reflecting the carefree spirit of the song.

The music video played a significant role in the song’s success. It received heavy rotation on MTV and other music channels, exposing it to a wider audience. The video also helped solidify Montell Jordan’s image as a charismatic performer with undeniable star power.

Covers and Remixes of the Song

Over the years, “This Is How We Do It” has been covered and remixed by various artists. Notable covers include a version by AlunaGeorge in 2013 and a rendition by Katy Perry in 2015. These covers reflect the song’s lasting popularity and its ability to resonate with different generations.

The song has also been remixed by several DJs and producers, giving it a fresh spin while still maintaining its original essence. Remixes by artists like KRS-One, Blackstreet, and Solidisco have breathed new life into the song and introduced it to new audiences.

“This Is How We Do It” in Pop Culture and Media

“This Is How We Do It” has become a cultural touchstone, referenced in movies, TV shows, and commercials. It has been featured in films like “The Nutty Professor” and “Pitch Perfect 2,” as well as TV shows like “The Fresh Prince of Bel-Air” and “Friends.” The song’s catchy chorus and recognizable beat make it instantly recognizable and a perfect fit for any party scene.

The song has also been used in commercials for brands like Pepsi, McDonald’s, and Target. Its infectious energy and positive message make it an ideal choice for advertisements looking to capture the spirit of celebration.

The Legacy of “This Is How We Do It” in Music History

“This Is How We Do It” holds a special place in music history. It not only influenced the sound and style of R&B music in the 90s but also broke barriers for black artists in mainstream media. The song’s success opened doors for other black artists and helped pave the way for greater diversity in the music industry.

The song’s impact can still be felt today. Its catchy beat, relatable lyrics, and timeless message continue to resonate with listeners of all ages. It remains a beloved party anthem and a staple of 90s nostalgia.

Why “This Is How We Do It” Continues to be a Party Anthem Today

There are several reasons why “This Is How We Do It” continues to be a party anthem today. First and foremost, the song’s catchy beat and infectious chorus make it impossible to resist. It’s a feel-good anthem that instantly puts listeners in a celebratory mood.

Secondly, the song’s relatable lyrics and timeless message make it a perfect fit for any party or celebration. Whether it’s a backyard barbecue or a night out with friends, “This Is How We Do It” captures the essence of letting loose and having a good time.

Finally, the song’s continued popularity in pop culture and media ensures that it remains in the public consciousness. From movie soundtracks to commercials, “This Is How We Do It” is constantly being reintroduced to new audiences, ensuring its longevity as a party anthem.

“This Is How We Do It” is more than just a catchy party anthem; it has cultural significance and a lasting impact on music history. From its origins as an ode to South Central Los Angeles to its influence on 90s R&B, the song has left an indelible mark on the music industry. Montell Jordan’s career was forever changed by the success of the song, and its lyrics and message continue to resonate with listeners today. With its infectious beat, relatable lyrics, and timeless message, “This Is How We Do It” remains a beloved party anthem that will continue to be celebrated for years to come.

FAQs

What is the article “This Is How We Do It” about?

The article “This Is How We Do It” does not exist, so there is no specific topic to discuss.

What is the meaning of the phrase “This Is How We Do It”?

The phrase “This Is How We Do It” is a colloquial expression that means “this is the way we do things” or “this is our process.”

Is “This Is How We Do It” a song?

Yes, “This Is How We Do It” is a song by Montell Jordan that was released in 1995.

What genre of music is “This Is How We Do It”?

“This Is How We Do It” is a hip-hop and R&B song.

What is the meaning behind the lyrics of “This Is How We Do It”?

The lyrics of “This Is How We Do It” describe a party scene and celebrate the lifestyle and culture of the African American community.

Who is Montell Jordan?

Montell Jordan is an American singer, songwriter, and record producer. He is best known for his hit song “This Is How We Do It.”

When was “This Is How We Do It” released?

“This Is How We Do It” was released on February 6, 1995.

Has “This Is How We Do It” won any awards?

Yes, “This Is How We Do It” was nominated for a Grammy Award for Best R&B Vocal Performance – Male in 1996.